New flooring projects can be won or lost over a matter of cents.
But with extensive floor prep and moisture management a necessary prerequisite on many projects, it can be next-to-impossible to outbid your competitors. Even if you could, there's a significant risk that money saved on moisture management and installation could bring with it the increased risk of total flooring failure.
Thankfully, there's a reliable solution. Here are three ways dealers can win more business with Milliken.